The Distill Playbook
Setting Up an AI-Run Marketing Function
Sixteen steps from a blank page to a marketing function where AI does the production, agents do the moving, you make the decisions, and the monthly bill stays boring. Written from building exactly this for Distill.
16 STEPS · 5 PARTS · 2 WORKING DAYS · FREE
Get the playbookWhat's inside
Not a prompt library, not a tool tutorial, and not a promise to replace your team. An operating model with the exact build sequence, the gates that keep it safe, and the economics that keep it cheap.
Foundation
The three files everything runs on, strategy, voice, approvals, with the exact blocks to fill.
One afternoonTools
Model, connector and stack choices with honest trade-offs, plus the spend cap that prevents surprises.
One dayFour workflows
Content, research, publishing, reporting, each with the human gate built in physically.
One weekRun it cheap
Token economics for marketers, model routing, caching, batching and the monthly meter check.
OngoingThe coding minimum
The three skills you genuinely need, and none of them is programming.
HonestGet the playbook, free
Drop your email below and the PDF is yours immediately. Every technical term inside links to its plain-language definition on the AI terms page, so nothing in it assumes an engineering background.
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